THE FRAMEWORKS
THE FRAMEWORKS
Business frameworks are tools for developing a business strategy. The frameworks can be used for marketing strategies, pricing strategies, innovation, product management, customer analysis, or general business strategy.
Remember that each page has a button to download PowerPoint charts that show, in simple steps, how to use the frameworks.
Here is a list of all the frameworks. They are all hyperlinked so click on those that interest you and jump straight to the page.
4Ps, ADL Matrix, AIDA, Ansoff Matrix, Benchmarking, Blue Ocean Strategy, Boston Consulting Group Matrix, Brand Audit, Competitive Intelligence, Conjoint Analysis, Customer Journey Maps, Customer Lifetime Value, Customer Value Proposition, Diffusion of Innovation, Directional Policy Matrix, Disruptive Innovation, Edward de Bono's 6 hats, EFQM Excellence Model, Porter's Four Corners, Gap Analysis, Greiner's Growth Model, Kano, Kotler's 5 Product Levels, Market Sizing, Maslow's Hierarchy, McKinsey's 7s, Mintzberg's 5Ps, MOSAIC, Net Promoter Score, New Product Pricing, Personas, PEST, Porter's 5 Forces, Porter's generic strategies, Price Elasticity, Price Quality Strategy, Product Life Cycle, Product Service Matrix, Segmentation, Service Profit Chain, SERVQUAL, SIMALTO, Stage Gate New Product Development, SWOT Analysis, System 1 and System 2 Thinking, USP, Value Based Marketing, Value Chain, Value Equivalence Line, Value Net
If you can't find the model you are looking for here, see if it is listed on the page called New Frameworks.