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Strategy
Frameworks.

Learn how to develop your business decision-making and problem-solving skills with our collection of strategy frameworks.

Take a look at our frameworks below.

Use our strategy frameworks to guide your business decision-making and develop effective business strategies that meet your goals and objectives..

3Cs

3Cs

Use this framework to maximise a company's strength

ANSOFF

ANSOFF

Use this framework to grow your company

Boston Consulting Group

Boston Consulting Group

Use this framework to plan a product portfolio

Business Model Canvas

Business Model Canvas

Use this framework to look at a company as a whole

Competitive Intelligence

Competitive Intelligence

Use this framework to assess strengths and weaknesses of competitors

Customer Experience

Customer Experience

Use this framework to ensure a great delivery of customer experience

DAGMAR

DAGMAR

Use this framework to maximise the return on promotions

Discovery driven planning

Discovery driven planning

Use this framework to plan a new venture

ESSO (Environment Strategy Structure Operations)

ESSO (Environment Strategy Structure Operations)

Use this framework of building blocks to develop a business model

Gantt Chart

Gantt Chart

Use this framework to plan and execute projects

Golden Circle

Golden Circle

Use this framework for inspiring everyone to take action

Importance/Performance Matrix

Importance/Performance Matrix

Use this framework to improve the effectiveness of marketing programs

Key Account Management

Key Account Management

Use this framework to manage strategically important customers

Lean Startups

Lean Startups

Use this framework for a business start-up

Market Sizing

Market Sizing

Use this framework to assess potential opportunities

Mintzberg's 5Ps

Mintzberg's 5Ps

Use this framework to devise a competitive strategy

PEST

PEST

Use this framework to assess the forces that shape a business

Porter's Diamond

Porter's Diamond

Use this framework to determine a competitive advantage

Price Elasticity

Price Elasticity

Use this framework to work out price/volume relationships

Product Service Matrix

Product Service Matrix

Use this framework to position products on quality and service

Resource Based View (RBV)

Resource Based View (RBV)

Use this framework to use resources for a competitive advantage

SWOT Analysis

SWOT Analysis

Use this framework for analysing growth opportunities

Shared Future Analysis

Shared Future Analysis

Use this framework to assess the needs of customers.

Strategy Diamond

Strategy Diamond

Use this framework to determine a strategy for entering a new market

Tushman Congruence Model

Tushman Congruence Model

Use this framework to understand how a company works

Value Chain

Value Chain

Use this framework to identify how to capture value

Value Net

Value Net

Use this framework to show how to benefit from collaboration

4Ps

4Ps

Use this framework to design the marketing mix

Balanced Scorecard

Balanced Scorecard

Use this framework to improve efficiency and profitability

Both/And Thinking

Both/And Thinking

Use this framework to manage creative tensions

Chain of Derived Demand

Chain of Derived Demand

Use this framework to determine your marketing approach

Core Competences

Core Competences

Use this framework to determine a unique competitive advantage

Customer Lifetime Value

Customer Lifetime Value

Use this framework for estimating customer spend over their lifetime

DMAIC

DMAIC

Use this framework to achieve quality strategic plans

Disruptive Innovation

Disruptive Innovation

Use this framework when launching new products and services

Experience Curve

Experience Curve

Use this framework to determine your pricing strategy

Gap Analysis

Gap Analysis

Use this framework to improve areas of weakness in a company

Graphic Recording

Graphic Recording

Use this framework to record and maintain interest in an event

KISS - Keep It Simple Stupid

KISS - Keep It Simple Stupid

Use this framework to carry out projects on time

Kotler's 5 Product Levels

Kotler's 5 Product Levels

Use this framework to add value to a product or service

MECE (Mutually Exclusive, Collectively Exhaustive)

MECE (Mutually Exclusive, Collectively Exhaustive)

Use this framework to structure an analysis prior to a strategy

Maslow's Hierarchy

Maslow's Hierarchy

Use this framework to understand customers’ motivations

Net Promoter Score

Net Promoter Score

Use this framework to build customer loyalty

Pareto Principle (80/20 rule)

Pareto Principle (80/20 rule)

Use this framework to determine where effort is most justified

Porter's Four Corners

Porter's Four Corners

Use this framework to improve a competitive strategy

Price Quality Strategy

Price Quality Strategy

Use this framework to guide a pricing strategy

Profitability Framework

Profitability Framework

Use this framework to improve your profitability

SERVQUAL

SERVQUAL

Use this framework to align customer expectations and your offer

Scientific Management

Scientific Management

Use this framework to improve productivity

Situation Analysis

Situation Analysis

Use this framework to understand your competitive strength

Teece Model - Profiting From Innovation

Teece Model - Profiting From Innovation

Use this framework to get a competitive advantage from innovation

VMOST

VMOST

Use this framework to define future strategies

Value Disciplines

Value Disciplines

Use this framework to focus on key disciplines

Value Proposition Canvas

Value Proposition Canvas

Use this framework to work out a value proposition

ADL Matrix

ADL Matrix

Use this framework to strengthen a product portfolio

Benchmarking

Benchmarking

Use this framework to improve efficiencies

Bullseye

Bullseye

Use this framework to position your brand

Competitive Advantage Matrix

Competitive Advantage Matrix

Use this framework to gain a competitive advantage

Cost Benefit Analysis (Effort & Reward)

Cost Benefit Analysis (Effort & Reward)

Use this framework to determine priorities for different investments

Customer Value Proposition

Customer Value Proposition

Use this framework to create a compelling purchase motive

Directional Policy Matrix

Directional Policy Matrix

Use this framework to prioritise segments or new ideas

EFQM Excellence Model

EFQM Excellence Model

Use this framework to improve an organization’s quality and performance

Game Theory

Game Theory

Use this framework for responding to competitive strategies

Global Strategy

Global Strategy

Use this framework to develop an international or global strategy

Greiner's Growth Model

Greiner's Growth Model

Use this framework to recognize phases of company growth

Kay's Distinctive Capabilities

Kay's Distinctive Capabilities

Use this framework to make your brand distinctive

Kraljic Matrix

Kraljic Matrix

Use this framework to segment your suppliers and your customers

MOSAIC

MOSAIC

Use this framework to set and achieve objectives

McKinsey's 7s

McKinsey's 7s

Use this framework to give your organisation a health check

New Product Pricing

New Product Pricing

Use this framework to determine an the price for a new product

Porter's 5 Forces

Porter's 5 Forces

Use this framework to assess the competitive intensity

Porter's Generic Strategies

Porter's Generic Strategies

Use this framework to figure out a strategic direction

Product Life Cycle

Product Life Cycle

Use this framework to determine long term strategy

Reinventing your career

Reinventing your career

Use this framework if you want a career change

SMART Objectives

SMART Objectives

Use this framework to set and achieve objectives

Service Profit Chain

Service Profit Chain

Use this framework to drive profits through employee engagement

Stage Gate New Product Development

Stage Gate New Product Development

Use this framework to help launch new products

Three Horizons of Innovation

Three Horizons of Innovation

Use this framework to plan your company's growth

Value Based Marketing

Value Based Marketing

Use this framework to add value to products or services

Value Equivalence Line

Value Equivalence Line

Use this framework to determine a pricing strategy

Weisbord's 6 Box Model

Weisbord's 6 Box Model

Use this framework to assess company strengths and weaknesses

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