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The Library.
Lessons and insights on business strategy to help fast-track your career and grow your business.


Which Is More Effective: Targeted or Broad Brand Building?
Building a strong brand is one of the most important roles of a marketer. It is why the branding bull’s-eye is consistently the most visited
Aug 15, 20233 min read


3 Must-Try Frameworks for a More Efficient Workflow
During my working life as a market researcher I collected and analysed facts in order to determine a way forward in business situations.
Jul 31, 20235 min read


Why Overreliance on Generational Frameworks Can Be Dangerous for Your Business
There is nothing like special terminology to give a framework a boost. One of the most popular frameworks is related to age groups.
Jul 15, 20232 min read


6 reasons frameworks are a game-changer for growing a business
When I first became interested in business frameworks I didn’t know what to call them.
Jun 30, 20232 min read


How to Build a Strategic Framework in 10 Easy Steps
Have you ever thought of creating your own framework? Here are the 10 necessary steps...
Jun 15, 20232 min read


Business School Blind Spots: What You Need to Learn Outside the Classroom
In 1984 Mark McCormack wrote a book called What They Don't Teach You At Harvard Business School. It became a best seller.
May 15, 20232 min read
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